The Williamsburg Coffee & Tea Company looks at private labeling from our customer's perspective and through the prism of having our customer's customers drinking the freshest coffee possible.

A retail pound package is a heat-sealed valve bag with an attached re-closeable tin tie. Retail pound packaging only adds 40˘ to the price of any bulk coffee.

6 units is an amount of inventory that fits neatly on a retail shelf without having to place items into "overstock".

A standard bookcase or a single free-standing wire shelving rack (36"w x 12"d x 48"h), for example, can easily display 16 different types of coffee.

With a minimum order of only 6 units per type of coffee, you can offer a broad selection to your customers and not have to hold a large inventory.

You can offer a broad range of coffee knowing that you are buying a volume of coffee that will turnover quickly and enable your customers to be drinking the freshest coffee possible.

We provide private labeling at no additional charge so you can merchandise your own good name.

• Minimum order is a case of private-label retail pounds containing 6 units.

• Master case holds 8 cases that can be: 8 of the same case, 8 different cases, or any combination thereof.

• The actual label size is 3 inches wide by 6 inches high.

• We do not create the artwork for private labeling; we work with the artwork provided to us.

• There are no design charges applied to labels that are designed in their entirety and provided to us. Similarly, there are no charges for minor adjustments necessary to print the artwork.

• If you choose to have your logo inserted into a label template designed by us, a small one-time template design fee is charged.

Our private label software is Adobe Illustrator CS and Photoshop CS. The preferred image formats are native Illustrator or Photoshop formats, however, we can accept a broad range of image files. Please bear in mind that the better the quality of the image provided, the better the quality of the label. You may choose to design the entire label (ex.: Yankee Candle Company above) or merely the logo art for insertion into your label template (ex.: Lift Coffee Shop above). Whichever you choose, we recommend a preliminary, complimentary, design consultation before you get too far into the design of your label. After receiving your artwork, we will print a proof label for your approval.

Private labeling at no additional charge with a minimum order of only 6 units is a level of service that The Williamsburg Coffee & Tea provides as standard. Many roasters won't consider doing this, but we consider it part of the added value of being our customer.